List of events sent by our Zoho CRM extension

The main function of GA Connector extension for Zoho CRM is to send events to Google Analytics.

Here is the full list of fields sent by our extension:

Data Point Event sent to GA4 Parameter name sent to GA4
When a Lead is created zoho_lead_created n/a
When a Lead’s Status is updated zoho_lead_status_updated
(sends the status value to GA4)
zoho_lead_status
When a Contact is created zoho_contact_created n/a
When an Account is created zoho_account_created n/a
When a Deal is created zoho_deal_created n/a
When a Deal's Amount is updated zoho_deal_amount_updated
(sends the amount value to GA4)
zoho_deal_amount
When a Deal's stage is updated zoho_deal_stage_updated
(sends the stage value to GA4)
zoho_deal_stage
When a Deal is closed won zoho_deal_closed_won
(sends the amount value to GA4)
zoho_deal_closed_won_amount