As a part of GA Connector API-based installation, we ask you to install this script on your website:
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<script src="https://track.gaconnector.com/gaconnector.js" type="text/javascript"></script> |
This script monitors what users type on your website by adding onChange listeners to form inputs.
This script can recognize emails, names and phone numbers.
When a user types one of these, the script sends the data to GA Connector’s server—but before storing, the email address is hashed on our server to safeguard user privacy.
It also sends the user activity to the website, which the server uses to recognize the source, medium, keyword and other information.
As a result, we learn the user behavior tied to the user’s phone, email or name.
This allows GA Connector to periodically update the CRM with the tracking information about the user:
