How to configure Pardot to save GA Client ID to Salesforce

In order for this instruction to work, we need to save GA Client ID to all new Salesforce leads that Pardot creates. First, go to Pardot – Forms. Select a form you want to add to GA Connector. Click “Edit form”. Click “Fields” add a new field – GA_Client_ID field (it need to be synced with GA Client […]

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GAconnector.com vs Pardot Google Analytics Connector

Pardot offers a Google Analytics Connector out of the box. It captures Google Analytics keyword tags in URLs such as utm_campaign, utm_source, utm_medium, etc. onto a Prospect record. However, Pardot built-in Google Analytics Connector doesn’t do these three important things that GAconnector.com does: 1. Pardot connector only captures source/medium/etc when you’ve added the corresponding URL […]

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Connect Zoho Webforms with GA Connector

In order for you to see analytics data for your Zoho CRM leads, you need to modify your Zoho Webforms. You need to add additional fields to your Zoho Webforms and give them specific names. So that GA Connector script can recognize these fields and save its analytics information into these fields.

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Security FAQ for GA Connector Lead Source Tracking (cookie-based)

Are you using HTTPS? Yes. All calls to our server and to Google Analytics are using the HTTPS protocol. Is your server secure? Absolutely. We use industry-standard best practices to ensure that the app works as intended and that your data is safe. However, we don’t even store any of your data on our servers (see […]

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Save Google Analytics Client ID cookie to Zoho CRM

Overview In order to send offline sales stats from Zoho CRM to Google Analytics, we need to know which lead/account/opportunity/booking belongs to which website visitor in Google Analytics. This can be achieved by saving the ID of each website visitor to Zoho CRM during the form submission. This ID (Google Analytics Client ID, or GA CID) should […]

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How to Add GA Connector Tracking Data Into Your CRM

How GA Connector Integration works At its core, GA Connector is a piece of JavaScript code (that talks to our server), which creates tracking cookies, which can be sent to your CRM system. When your users come to your website, gaconnector.js creates the following cookies based on UTM parameters, HTTP referrer and other information: Then, […]

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