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Stop Paying for Leads That Don't Convert
If you're like many businesses, your Zoho CRM doesn't show you the source of your web leads. This could be causing you to spend a big chunk of your marketing budget on low-quality leads that don't convert.
You need more than form fills and goal completions to make marketing decisions
It's not enough to measure form fills, since different traffic sources attract clients of drastically different quality. One channel may generate a handful of high-converting long-term clients, while another may generate nothing but unqualified leads. The only way to evaluate a marketing approach is to track the revenue it generated.
By default, Google Analytics doesn't track offline revenue
Most sales don't happen online; they are closed by sales reps, either in person or over the phone. By default, Google Analytics doesn't have access to these sales, so you have no idea how much revenue was generated by a certain approach, ad, article, or keyword. This results in spending money on leads that don't buy anything.
GA Connector imports information about the website visitors into Zoho CRM
Helping you understand where your leads and sales came from
GA Connector also imports revenue from Zoho CRM to GA4
As well as qualified leads, closed won deals and other custom data from your CRM
What our customers say about the results that GA Connector helped them achieve
“ We run a report once a quarter. That's it. One report. It saves us thousands of dollars. Which keywords are producing the most profitable customers? That's all. And then we adjust our campaigns. „
Consultant at Atlantic CRM
“ With GA Connector, we can use Salesforce to report on where exactly our revenue and new customer accounts are coming from: paid, organic, social and referral channels, right down to each keyword. We're now in a much better position to acquire new customers in the most cost-effective manner, allowing us to maximize marketing ROI. „
VP Customer Acquisition & Marketing Technology at Unleashed Software
“ We were struggling to understand our prospects' path on our websites. GA Connector provided us with a simple and quick solution to this problem. Now we are able to see the full path of our prospects in Salesforce, and from what source and website page they converted. „