GA Connector makes Pipedrive and Google Analytics work together to answer one ofmarketing biggest questions: where is my revenue really coming from? Connect Pipedrive + Google Analytics
Go beyond metrics like traffic, leads and conversions.
Know which sources, campaigns and keywords are driving sales.
Easily measure your marketing ROI and double down on successful campaigns
Your website visitor comes to your website and fills out one of your web forms.
This integration code on your website identifies the source, medium and other Google Analytics information about this visitor.
When the form submission appears in your Pipedrive, it already has Google Analytics information associated with it.
Discover How Leads Find You and
What They See Before Buying
Last Click Channel
Last Click Source
Last Click Medium
Last Click Referrer
First Click Channel
First Click Source
First Click Medium
First Click Referrer
Track Campaign, Keyword
and Channel Profitability
Last Click Term
Last Click Campaign
Last Click Content
Last Click Landing Page
First Click Term
buy steel new york
First Click Campaign
First Click Content
First Click Landing Page
See What Pages on Your Site are Closing Sales
Google Analytics Client ID
Time Spent on Website
Number of Website Visits
Pinpoint Your Best Leads' Location and Device
MAC OS 10.13.1
City (from IP address)
Country (from IP address)
Pipedrive is a CRM suite that's been built to try and help you drive more leads and sales. Its extensive range of customer relationship management features are recommended for small businesses, solo vendors, and companies that are just starting out.
Google Analytics is the leading web analytics software that lets you analyze users's behavior on your website. It's an industry standard web analytics software with many advanced features and integrations.
Track any traffic source, paid and organic
See first and last-click
data for each lead
Data is automatically imported to your CRM
GA Connector helps us really hone in on a lead quality and which of our efforts are not only producing leads but are producing the best leads
Vice President of Digital Strategy at Franchise Performance Group
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Yes. GA Connector is compatible with nearly every advertising service.
Absolutely. GA Connector is as safe and legal as using Google Analytics, or any other tracking software.
All the leads coming through your website are tracked using UTM parameters, referral information, IP data and Google-tested algorithms to determine the source for each user. Everything is linked to your CRM in real time, so there’s no data loss.
Of course! Our support team is always there to help you integrate GA Connector with your website and CRM.
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