How to send custom data points from Salesforce to Google Analytics

GA Connector comes with a built-in set of data points that it sends from Salesforce to Google Analytics, such as: Lead Created Lead Status Opportunity Stage Opportunity Amount etc However, these data points are not always enough. You may want to send your own data points that are not a part of a custom package. […]

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Salesforce events format

Object creation events These events are configured with Insert Request Settings. They are sent in the following format: Category: “Salesforce %Object%” (e.g. “Salesforce Lead” or”Salesforce Opportunity”) Action: “Create” Label and Value should be empty Field update events These events are configured with Update Request Settings. Updates of number fields (with Field Type = “cm”) are sent in […]

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Why isn’t GA Connector listed on Salesforce AppExchange?

  Publishing GA Connector on AppExchange and getting an ISV security review is on our agenda. However, it’s a lengthy process that we have postponed in order to develop other features. In the meantime, you can make sure that your data is safe by reading this article about Salesforce-to-GA connector package security.  

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How to clean GA Connector Logs

Why does this happen? GA Connector Logs can sometimes take up a lot of space:   This happens when Verbose Logging is enabled in Salesforce ->  -> GA Connector General Settings -> Go -> Main: If you uncheck “Verbose Logging Enabled”, GA Connector will stop creating new logs.   How to delete existing logs (method #1) And […]

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How to troubleshoot if you don’t see Salesforce data in Google Analytics

This guide will help you troubleshoot a situation when you don’t see any Salesforce-related events in Google Analytics -> Behavior -> Overview -> view full report (in the bottom left).   0. First, enable “Verbose Logging Enabled” setting in GA Connector General Setting. You can do it in Salesforce ->  -> GA Connector General Settings -> Go -> Main. […]

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Troubleshooting Lead Created discrepancy

In some cases, there can be a discrepancy between Salesforce and Google Analytics data. In this article, we’ll describe the ways to troubleshoot this and find out if the problem is in the way Salesforce and GA present data, or if there’s an actual discrepancy. This article will focus on troubleshooting “Salesforce Lead Created” goal, […]

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Package Settings Overview

In the current version of the package, some of these settings may be hidden from the layout. GA Connector General Settings When you navigate to “GA Connector General Settings”, you’ll find the “Main” object. This is where the settings for the whole package are stored. The following settings are available: Active – determines whether the integration should […]

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How to track custom Salesforce objects

GA Connector relies on Apex triggers to receive information about changes in Salesforce objects (and send these updates to Google Analytics). By default, GA Connector package contains triggers for most standard objects. But if you want to track a custom object, you need to add a trigger yourself: 1. Go to Salesforce – Developer Console: 2. Click New – […]

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