Hubspot to GA4 Overview

The main function of this add-on is to send events to Google Analytics. Hubspot to GA4 allows you to send stats on closed deals from Hubspot as events, allowing you to see deals closed by your sales team in Google Analytics. Installation Guide Authorize the GA Connector app in Hubspot. The GA Connector app automatically […]

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How to See Custom Event Data in GA4 reports?

Some of the events that GA Connector sends to GA4 contain helpful event parameters such as revenue, qualified leads, closed won deals etc., allowing you to build various reports such as reports on revenue for each Campaign, Channel and Keyword. In order for GA Connector event data (or data from any custom event) to show […]

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