With MS Dynamics CRM and Google Analytics integration, you’ll be able to:
- Know the source of each lead and sale.
- Calculate the revenue coming from each marketing campaign, keyword, blog post, ad creative etc.
- Measure the ROI and sales impact of each marketing activity.

How it works
- You website visitor comes to your website and fills out one of your web forms.
- This integration code on your website identifies the source, medium and other Google Analytics information about this visitor.
- When the form submission appears in your MS Dynamics CRM, it already has Google Analytics information associated with it:

Google Analytics data in Microsoft Dynamics CRM
How to implement this
To implement this integration, go to our website and sign up for a free 30-day trial of Microsoft Dynamics CRM & Google Analytics integration.
If you have any questions about this integration, feel free to contact us directly.

Sergii Zuiev is the founder of GA Connector, a marketing attribution platform helping sales and marketing teams track revenue back to the channel, campaign, and keyword level. With a background in PPC and marketing technology, he built GA Connector in 2015 after experiencing firsthand the frustration of not knowing which ads actually drove revenue, and turned that insight into a product now used by hundreds of companies globally.


