Odoo and Facebook Ads Integration

Track the ROI of each campaign, ad set and ad

GA Connector makes Odoo, Google Analytics and Facebook Ads work together to answer one of
marketing biggest questions: where is my revenue really coming from?

Connect Odoo + Facebook Ads

Integrate Facebook Ads with Odoo to:

  • Go beyond metrics like clicks and CTR
  • Know which Facbook Ads campaigns, ad sets and ads are actually driving sales
  • Easily measure the ROI of each campaign/ad and double down on your winners

How it works

01.

Your website visitor comes
to your website and fills out one
of your web forms.

02.

GA Connector tracking code
identifies the visitor's source, campaign, ad set etc.

03.

When the form submission appears
in your Odoo account, it already
has Facebook ads information
associated with it.

Example of Facebook Ads data in Odoo:

GA Connector Sample Data 1 GA Connector Sample Data 1

Discover How Leads Find You and What They See Before Buying

GA Connector Sample Data 2 GA Connector Sample Data 2

Track Campaign, Keyword and Channel Profitability

GA Connector Sample Data 3 GA Connector Sample Data 3

See What Pages on Your Site are Closing Sales

GA Connector Sample Data 4 GA Connector Sample Data 4

Pinpoint Your Best Leads' Location and Device

You can use Facebook Ads data in Odoo CRM
to run reports that answer questions like:

  • Which campaigns, ad sets, ads etc produce the most qualified leads in Odoo CRM?
  • Which campaigns, ad sets and ads drive the most Closed Won opportunities and revenue?

Report with Odoo + Facebook Ads integration data

About Odoo and Facebook Ads

About Odoo

Odoo is an open source CRM suite that aims to bring scalable solutions to your workplace. Features include a range of integrated services designed to streamline your operations and boost your sales, including POS and inventory analysis.

Facebook

About Facebook Ads

Facebook Ads is the leading advertising platform that controls 83% of social ad spending. It is used by millions of businesses worldwide to reach new customers.

Why GA Connector?

Track any traffic source, paid and organic

See first and last-click data for each lead

Data is automatically imported to your CRM

Steven Shaer Consultant at Atlantic CRM

"We run a report once a quarter. That's it. One report. It saves us thousands of dollars. Which keywords are producing the most profitable customers? That's all. And then we adjust our campaigns."

Trusted by Data-Driven Companies
that Manage Profitable Marketing Campaigns

First Data
Stratus
Tata Communications
Bics
Digital Marketing Institute

Questions You Might Be Asking

Yes. GA Connector is compatible with nearly every traffic source and advertising service.

Absolutely. GA Connector is as safe and legal as using Google Analytics, or any other tracking software. GA Connector does not collect or store any personal data about your website visitors.

All the leads coming through your website are tracked using UTM parameters, referral information, IP data and Google-tested algorithms to determine the source for each user. Everything is linked to your CRM in real time, so there's no data loss.

Of course! Our support team is always there to help you integrate GA Connector with your website and CRM.

Odoo and Facebook Ads integration with GA Connector allows you to seamlessly send Facebook leads information to Odoo. This integration helps you track and analyze your Facebook Ads leads information, such as campaigns, visited pages, the most successful ads, etc. directly in Odoo CRM.

The integration allows you to track which Facebook ad campaigns are generating revenue by using UTM parameters. This data is sent to Odoo, enabling you to see the performance of each campaign and make adjustments in Facebook to optimize your ad spend and maximize your return on investment.

To connect Facebook leads to Odoo using GA Connector, follow these steps:

  1. If you haven't already, create an account with GA Connector and configure it with your Odoo CRM.
  2. Install GA Connector tracking code on your website.
  3. Choose the fields that you want GA Connector to create and sync in your Odoo CRM.
  4. Ensure that the lead fields in Facebook Ads are correctly mapped to the corresponding fields in Odoo. This ensures that all necessary lead information is transferred accurately.
  5. Start syncing data to see Bing Ads performance in Odoo CRM.

Using GA Connector for your Odoo and Facebook Ads integration offers several benefits:

  • Unified data management: Centralize all your lead data in Odoo for better tracking, analysis, and decision-making.
  • Enhanced analytics: Leverage Google Analytics' powerful tracking and reporting capabilities to gain insights into your Facebook Ads performance and lead quality.
  • Generate more customers & revenue: By analyzing what's working and what isn't, you can adjust your spending and resources to attract more customers and increase revenue.

You can customize the lead information sent from Facebook Ads to Odoo to some extent. During the setup process, you can choose which information will be sent to Odoo, ensuring that the most relevant lead data is transferred to suit your business needs.

Still have questions? Get them answered today. Contact us at [email protected]

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