Integrations > Google Ads > Highrise

Highrise and Google Ads Integration

Track the ROI of each campaign, ad group and keyword

GA Connector makes Highrise, Google Analytics and Google Ads work together to answer one of marketing biggest questions: where is my revenue really coming from?

Integrate Google Ads with Highrise to:

Go beyond metrics like clicks and CTR

Know which Google Ads campaigns, ad groups and keywords are actually driving sales

Easily measure the ROI of each campaign/keyword and double down on your winners

How it works


Your website visitor comes to your website and fills out one of your web forms.


GA Connector tracking code identifies the visitor's source, campaign, keyword, ad group etc


When the form submission appears in your Highrise account, it already has Google Ads information associated with it.

Example of Google Ads data in Highrise:

Discover How Leads Find You and
What They See Before Buying

Last Click Channel


Last Click Source


Last Click Medium


Last Click Referrer

First Click Channel


First Click Source


First Click Medium


First Click Referrer

Track Campaign, Keyword
and Channel Profitability

Last Click Term

(not set)

Last Click Campaign


Last Click Content


Last Click Landing Page

First Click Term

buy steel new york

First Click Campaign


First Click Content


First Click Landing Page

See What Pages on Your Site are Closing Sales

Google Analytics Client ID


IP Address

Time Spent on Website


Number of Website Visits


Pages Visited


Pinpoint Your Best Leads' Location and Device



Operating System

MAC OS 10.13.1

City (from IP address)

New York

Country (from IP address)

United States

Time Zone


You can use Google Ads data in Highrise CRM to run reports that answer questions like:

Which campaigns, keywords, ads etc produce the most qualified leads in Highrise CRM?
Which campaigns, keywords and ads drive the most Closed Won opportunities and revenue?
Highrise report

About Highrise and Google Ads

About Highrise

Highrise is a CRM package that's used by more than 10,000 businesses. As of August 2018, it's no longer open to new customers, but for those who already have an account - it continues to offer a fast and reliable range of customer relationship options.

About Google Ads

Google Ads (formerly Adwords) is the leading advertising platform that has become synonymous with paid search. It is used by millions of businesses worldwide to reach new customers.

Why GA Connector?

Track any traffic source, paid and organic

See first and last-click
data for each lead

Data is automatically imported to your CRM

We run a report once a quarter. That's it. One report. It saves us thousands of dollars. Which keywords are producing the most profitable customers? That's all. And then we adjust our campaigns.

—Steven Shaer
Consultant at Atlantic CRM

Trusted by Data-Driven Companies that Manage Profitable Marketing Campaigns

First Data
TATA Comvunications
Digital Marceting Institute


Ask more here

Can GA Connector track any channels besides Google Ads? E.g. SEO / Facebook / Organic / Bing / Etc

Yes. GA Connector is compatible with nearly every traffic source and advertising service.

Is it safe/legal to track where my leads come from?

Absolutely. GA Connector is as safe and legal as using Google Analytics, or any other tracking software.

How reliable is the data I’ll be getting?

All the leads coming through your website are tracked using UTM parameters, referral information, IP data and Google-tested algorithms to determine the source for each user. Everything is linked to your CRM in real time, so there’s no data loss.

Do you provide support?

Of course! Our support team is always there to help you integrate GA Connector with your website and CRM.

Ask more here

Want to connect your Highrise account?

Enjoy your FREE 30-day trial, starting today

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