About Act! and Google Ads
![](/assets/crm-resources/act-crm/crm-logo2x.webp)
About Act!
Act! is a CRM system that helps you keep track of all your leads and projects in a single, easy-to-use database. It's designed for smaller businesses and has a range of CRM solutions combined with good entry-level support.
![Google Ads](images/google-ads.webp)
About Google Ads
Google Ads (formerly Adwords) is the leading advertising platform that has become synonymous with paid search. It is used by millions of businesses worldwide to reach new customers.