{"id":1538,"date":"2018-05-25T17:24:44","date_gmt":"2018-05-25T17:24:44","guid":{"rendered":"https:\/\/gaconnector.com\/docs\/?post_type=ufaq&#038;p=1538"},"modified":"2018-05-25T17:25:01","modified_gmt":"2018-05-25T17:25:01","slug":"choose-type-integration-ga-crm-crm-ga-two-way-integration","status":"publish","type":"ufaq","link":"https:\/\/gaconnector.com\/docs\/ufaqs\/choose-type-integration-ga-crm-crm-ga-two-way-integration\/","title":{"rendered":"How do I choose which type of integration is for me? (GA-to-CRM, CRM-to-GA or a two-way integration)"},"content":{"rendered":"<div  class=\"ewd-ufaq-faq-list ewd-ufaq-page-type-load_more\" id='ewd-ufaq-faq-list'>\n\n\t<input type='hidden' name='show_on_load' value='' id='ewd-ufaq-show-on-load' \/>\n<input type='hidden' name='include_category' value='' id='ewd-ufaq-include-category' \/>\n<input type='hidden' name='exclude_category' value='' id='ewd-ufaq-exclude-category' \/>\n<input type='hidden' name='orderby' value='date' id='ewd-ufaq-orderby' \/>\n<input type='hidden' name='order' value='desc' id='ewd-ufaq-order' \/>\n<input type='hidden' name='post_count' value='-1' id='ewd-ufaq-post-count' \/>\n<input type='hidden' name='current_url' value='\/docs\/wp-json\/wp\/v2\/ufaq\/1538' id='ewd-ufaq-current-url' \/>\n\t\n\t\n\t<div class='ewd-ufaq-faqs'>\n\n\t\t<div  class=\"ewd-ufaq-faq-div ewd-ufaq-faq-column-count-one ewd-ufaq-faq-responsive-columns- ewd-ufaq-faq-display-style-default ewd-ufaq-can-be-toggled\" id='ewd-ufaq-post-1538-cZ8scHD0y1' data-post_id='1538'>\n\n\t<div class='ewd-ufaq-faq-title ewd-ufaq-faq-toggle'>\n\t\n\t<a class='ewd-ufaq-post-margin'  href='#'>\n\n\t\t<div class='ewd-ufaq-post-margin-symbol ewd-ufaq-square'>\n\t\t\t<span >A<\/span>\n\t\t<\/div>\n\n\t\t<div class='ewd-ufaq-faq-title-text'>\n\n\t\t\t<h4>\n\t\t\t\tHow do I choose which type of integration is for me? (GA-to-CRM, CRM-to-GA or a two-way integration)\t\t\t<\/h4>\n\n\t\t<\/div>\n\n\t\t<div class='ewd-ufaq-clear'><\/div>\n\n\t<\/a>\n\t\n<\/div>\n\t\n\t<div class='ewd-ufaq-faq-body ' >\n\n\t\t\n\t\t\t\n\t\t\n\t\t\t<div class='ewd-ufaq-post-margin ewd-ufaq-faq-post'>\n\t<p>It really depends on your goals and preferences, but here are a few\u00a0things to consider:<\/p>\n<ul>\n<li><strong>Where do you prefer to have your data and reports?<\/strong> For example, if you&#8217;re most comfortable in Google Analytics\u00a0reports, CRM-to-GA integration might be a better choice for you.<\/li>\n<li><strong>Do\u00a0you need to know the source of each\u00a0individual\u00a0lead (e.g. for sales)?<\/strong> In that case, you need a GA-to-CRM integration.<\/li>\n<li><strong>Do you need multi-channel attribution?<\/strong> Google Analytics provides better <a href=\"https:\/\/gaconnector.com\/docs\/ga-connector-and-multi-channel-attribution-reports\/\">multi-channel attribution reports<\/a>, and CRM-to-GA helps to leverage them better.<\/li>\n<li><strong>How much time and money are you prepared to spend on\u00a0this integration?<\/strong> CRM-to-GA is\u00a0a bit harder to implement, and it&#8217;s also more expensive.<\/li>\n<\/ul>\n<p>You can get a free trial for both and see for yourself.<\/p>\n<\/div>\n\t\t\n\t\t\t<div class='ewd-ufaq-faq-custom-fields'>\n\n\t\n<\/div>\n\t\t\n\t\t\t\n\t\t\n\t\t\t\n\t\t\n\t\t\t\n\t\t\n\t\t\t\n\t\t\n\t\t\t\n\t\t\n\t\t\t\n\t\t\n\t\t\t\n\t\t\n\t<\/div>\n\n<\/div>\n\t<\/div>\n\n\t\n<\/div>","protected":false},"excerpt":{"rendered":"<p>A How do I choose which type of integration is for me? (GA-to-CRM, CRM-to-GA or a two-way integration) It really depends on your goals and preferences, but here are a few\u00a0things to consider: Where do you prefer to have your data and reports? For example, if you&#8217;re most comfortable in Google Analytics\u00a0reports, CRM-to-GA integration might [&hellip;]<\/p>\n","protected":false},"author":1,"comment_status":"open","ping_status":"closed","template":"","ufaq-category":[28],"ufaq-tag":[],"_links":{"self":[{"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/ufaq\/1538"}],"collection":[{"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/ufaq"}],"about":[{"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/types\/ufaq"}],"author":[{"embeddable":true,"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/comments?post=1538"}],"wp:attachment":[{"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/media?parent=1538"}],"wp:term":[{"taxonomy":"ufaq-category","embeddable":true,"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/ufaq-category?post=1538"},{"taxonomy":"ufaq-tag","embeddable":true,"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/ufaq-tag?post=1538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}