{"id":2995,"date":"2023-02-03T03:19:16","date_gmt":"2023-02-03T03:19:16","guid":{"rendered":"https:\/\/gaconnector.com\/docs\/?p=2995"},"modified":"2024-09-17T07:59:17","modified_gmt":"2024-09-17T07:59:17","slug":"salesforce-to-ga4-overview","status":"publish","type":"post","link":"https:\/\/gaconnector.com\/docs\/salesforce-to-ga4-overview\/","title":{"rendered":"Salesforce to GA4 Overview"},"content":{"rendered":"

The main function of this extension is to send events to Google Analytics 4. Salesforce to GA4 allows you to send stats on closed deals from Salesforce as events, allowing you to see deals closed by your sales team in Google Analytics.\u00a0<\/span><\/p>\n

Salesforce to GA allows you to see the ROI data in Google Analytics reports that have certain features that CRM reports don\u2019t provide (e.g. multi-channel attribution reports).<\/span><\/p>\n

Installation Guide<\/b>
\n<\/b><\/h2>\n
    \n
  1. Install our GA Connector Package<\/span>
    \nOur GA Connector package<\/a> contains the field \u201c<\/span>Google Analytics Client ID\u201d which GA Connector uses to know which lead\/account\/opportunity\/booking belongs to which website visitor in Google Analytics. <\/span>
    \n<\/span>
    \n<\/span>Note: <\/span>You can also manually create this field if you are unable to install our package. Please see <\/span><\/i>this guide<\/span><\/i> on how to manually create these fields.<\/span><\/i><\/b><\/b><\/b><\/b><\/b><\/b> <\/li>\n
  2. Configure your web forms to save the Google Analytics Client ID and Session ID<\/strong><\/span>
    \nNow that you have the custom field added to your objects, you\u2019ll need to configure your web forms to save the ID (Google Analytics Client ID) of your web visitors to this field. Depending on what form you are using, there are different methods of retrieving the Google Analytics Client ID.<\/span><\/span><\/span><\/span><\/span><\/p>\n