{"id":262,"date":"2017-07-25T17:20:24","date_gmt":"2017-07-25T17:20:24","guid":{"rendered":"http:\/\/support.gaconnector.com\/?p=262"},"modified":"2020-05-21T06:41:04","modified_gmt":"2020-05-21T06:41:04","slug":"why-do-i-see-not-set-not-provided-and-none-in-some-ga-connector-fields","status":"publish","type":"post","link":"https:\/\/gaconnector.com\/docs\/why-do-i-see-not-set-not-provided-and-none-in-some-ga-connector-fields\/","title":{"rendered":"Why do I see (not set), (not provided) and (none) in some GA Connector fields?"},"content":{"rendered":"<p>Sometimes you&#8217;ll <em>(not set)<\/em> and <em>(not provided)<\/em> inside some GA Connector fields:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-264\" src=\"https:\/\/gaconnector.com\/docs\/wp-content\/uploads\/2017\/07\/2f0697151da66c9e88477730952e73a1.png\" alt=\"\" width=\"2436\" height=\"784\" srcset=\"https:\/\/gaconnector.com\/docs\/wp-content\/uploads\/2017\/07\/2f0697151da66c9e88477730952e73a1.png 2436w, https:\/\/gaconnector.com\/docs\/wp-content\/uploads\/2017\/07\/2f0697151da66c9e88477730952e73a1-300x97.png 300w, https:\/\/gaconnector.com\/docs\/wp-content\/uploads\/2017\/07\/2f0697151da66c9e88477730952e73a1-768x247.png 768w, https:\/\/gaconnector.com\/docs\/wp-content\/uploads\/2017\/07\/2f0697151da66c9e88477730952e73a1-700x225.png 700w\" sizes=\"(max-width: 2436px) 100vw, 2436px\" \/><\/p>\n<p>In this article, we&#8217;ll explain why that happens and what can be done about it.<\/p>\n<p><strong>1. <em>(not provided)<\/em> in &#8220;First Click Term&#8221; and &#8220;Last Click Term&#8221;<\/strong>. This has to do with do with Google policies, and unfortunately, nothing can be done about this.<\/p>\n<p>The thing is, Google makes sure to encrypt the keywords (terms) that users search for. They even don&#8217;t make keywords fully available in Google Analytics (you can&#8217;t see how many goals were achieved by users that came from a certain organic keyword etc).<\/p>\n<p>The do it to protect their users&#8217; privacy, and therefore GA Connector can&#8217;t bring organic keywords to CRMs. The only thing you can do is use a tool like keyword-hero.com or user <a href=\"https:\/\/blog.kissmetrics.com\/unlock-keyword-not-provided\/\" target=\"_blank\" rel=\"noopener noreferrer\">a few\u00a0hacks<\/a> that will give you some idea about what organic\u00a0keywords your clients use. Then, if you get a full version of GA Connector and import CRM data into GA, you&#8217;ll be able to combine these guesses about organic keywords with the data imported from the CRM.<\/p>\n<p>Or, you can use &#8220;landing page&#8221; field instead or keywords. Usually, a landing page is optimized for only a handful of keywords, so landing page can often provide a pretty good guess of what keywords people use.<\/p>\n<p><strong>2. <em>(not set)<\/em> for leads that came from Google Adwords<\/strong>. Fortunately, this problem can be fully solved for Google Adwords leads by following\u00a0<a href=\"https:\/\/gaconnector.com\/docs\/tag-adword-links\/\">this instruction<\/a>. If you add a tracking template as described in the instruction, you&#8217;ll be able to see Adwords keywords, campaigns etc.<\/p>\n<p><strong>3. <em>(not set)<\/em> for leads that came from referral, direct, social and other traffic sources<\/strong>. In case of these and other channels, it&#8217;s actually totally normal to see <em>(not set)<\/em>. Google Analytics does it too:<\/p>\n<figure id=\"attachment_271\" aria-describedby=\"caption-attachment-271\" style=\"width: 2476px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-271\" src=\"https:\/\/gaconnector.com\/docs\/wp-content\/uploads\/2017\/07\/d32cef12305b1f657381a4ec245c54b3.png\" alt=\"Google Analytics report with (not set) and (not provided)\" width=\"2476\" height=\"680\" srcset=\"https:\/\/gaconnector.com\/docs\/wp-content\/uploads\/2017\/07\/d32cef12305b1f657381a4ec245c54b3.png 2476w, https:\/\/gaconnector.com\/docs\/wp-content\/uploads\/2017\/07\/d32cef12305b1f657381a4ec245c54b3-300x82.png 300w, https:\/\/gaconnector.com\/docs\/wp-content\/uploads\/2017\/07\/d32cef12305b1f657381a4ec245c54b3-768x211.png 768w, https:\/\/gaconnector.com\/docs\/wp-content\/uploads\/2017\/07\/d32cef12305b1f657381a4ec245c54b3-700x192.png 700w\" sizes=\"(max-width: 2476px) 100vw, 2476px\" \/><figcaption id=\"caption-attachment-271\" class=\"wp-caption-text\">Google Analytics report with (not set) and (not provided)<\/figcaption><\/figure>\n<p><em>(not set)<\/em> or <em>(none)<\/em> doesn&#8217;t mean that there&#8217;s an error &#8211; in most cases anyway. It just means that for that case, medium\/campaign\/content\/keyword could not be determined, or are simply not applicable. For example, if the user came directly to the site (traffic source direct\/none), they didn&#8217;t use any keyword, they didn&#8217;t come from any campaign. Therefore, both Google Analytics and GA Connector set\u00a0medium\/campaign\/content\/keyword as\u00a0<em>(not set)<\/em>\u00a0or\u00a0<em>(none)<\/em>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sometimes you&#8217;ll (not set) and (not provided) inside some GA Connector fields: In this article, we&#8217;ll explain why that happens and what can be done about it. 1. (not provided) in &#8220;First Click Term&#8221; and &#8220;Last Click Term&#8221;. This has to do with do with Google policies, and unfortunately, nothing can be done about this. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"_links":{"self":[{"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/posts\/262"}],"collection":[{"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/comments?post=262"}],"version-history":[{"count":10,"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/posts\/262\/revisions"}],"predecessor-version":[{"id":2264,"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/posts\/262\/revisions\/2264"}],"wp:attachment":[{"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/media?parent=262"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/categories?post=262"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gaconnector.com\/docs\/wp-json\/wp\/v2\/tags?post=262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}