{"id":801,"date":"2020-03-11T14:14:42","date_gmt":"2020-03-11T14:14:42","guid":{"rendered":"https:\/\/gaconnector.com\/blog\/?p=801"},"modified":"2022-06-07T09:15:48","modified_gmt":"2022-06-07T09:15:48","slug":"how-to-import-google-adwords-keyword-data-into-salesforce","status":"publish","type":"post","link":"https:\/\/gaconnector.com\/blog\/how-to-import-google-adwords-keyword-data-into-salesforce\/","title":{"rendered":"How to import Google Ads keyword data into Salesforce?"},"content":{"rendered":"

As digital marketers, we\u2019re responsible for the ROI of every dollar we spend in our Google Ads campaigns. Google Ads reporting tells us which keywords bring in the most traffic, but it doesn\u2019t tell us which deliver the highest ROI. To deploy your AdWords budget as effectively as possible, you should import your keywords into Salesforce.<\/span><\/p>\n

When you bring your Google Ads keywords data into Salesforce, you can track which keywords are producing the most profitable customers. As a result, you can see which keywords deliver the highest ROI and you never have to pay for bad traffic again.<\/span><\/p>\n

Without this data, you will be stuck playing Google\u2019s game, trying to lower your CPC and achieving the best quality score. With this integration though, you will be synchronizing your sales and marketing data. As a result, you can build powerful Google Analytics reports that will literally save you thousands of dollars.\u00a0\u00a0<\/span><\/p>\n

How does a keyword import from Google Ads to Salesforce help you?<\/b><\/h1>\n

When you bring your Google Ads keywords into Salesforce, you will be able to build powerful reports that tell you:<\/span><\/p>\n